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A note on “Sober October”

Confession time: every time “Sober October” rolls around, I cringe a little. 

Little Saints is not a “sober” brand. 

We know from years of customer conversations and surveys that more than 90% of you still drink alcohol. 

You like Little Saints because it reminds you of your favorite alcoholic cocktails, not some juice or soda. 

And you drink Little Saints not only because you love the Little Saints cocktail experience but also because it helps you drink less alcohol, and that helps you feel better.

So here’s how we’re doing “Sober October” at Little Saints: it has nothing to do with alcohol-shaming or being “sober,” and everything to do with giving your body a damn rest.

Between “Back to School/Work” weekday stress, Halloween candy, Thanksgiving feasts, and a December holiday season full of every indulgence possible, we know that this isn’t an easy time to feel your best.

By committing to cut down on or eliminate alcohol for October, we’re doing our bodies a giant favor. We give our liver a rest from both alcohol and sugar, we catch up on better sleep, and we feel motivated to move our bodies more. 

If you haven’t tried some version of Sober October, now’s the perfect time. To help you stock up, we’re offering 20% off your order when you spend $100+ at Little Saints using the code OCTOBER20. This special offer ends Sunday, so don’t wait! Add your favorites to cart ASAP.

Trust me, you will not regret rolling into the holiday season knowing you set your body (and mind!) up for success. 

I’m rooting for you!

Megan

 

OCTOBER PROMO TERMS: 20% discount valid on orders over $100. Enter code OCTOBER20 at checkout. Offer valid for one time purchase. 

 

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